2019DIA複評系列活動——D·WILL講堂第一波劇透來襲！
D·WILL-Design Will！
（已確定講者，排名不分先後）
羅琳·賈斯蒂絲教授是《未來設計--複雜世界下的產品創新》一書的作者。她曾任香港理工大學設計學院院長、羅切斯特理工大學設計學院院長。現任美國工業設計協會會員、羅切斯特理工大學教授，並為知名國際設計顧問。
Professor Lorraine Justice is the author of the new book The Future of Design, Global Product Innovation for a Complex World. She is the former Dean of the School of Design,Rochester Institute of Technology (RIT) and of the School of Design at the HongKong Polytechnic University. She is a Fellow of the Industrial DesignersSociety of America, a professor at RIT, and an international design consultant.
授課題目：設計的未來
Lecture Title：The Future of Design
授課語言：英文
Language: English
劉彩露教授(Prof.Tsai Lu Liu)在從事學術生涯前，曾在玩具、醫療保健、遊戲、半導體和通信行業有12年新產品或新服務的設計和營銷經驗。他所帶領的團隊秉承以用戶為核心的創新方法，通過全面的調研、設計、工程、製造和營銷等手段，將眾多產品成功地推廣到國際市場。劉教授在2004年入職美國奧本大學工業設計學院。他的工作室與百朗紐通、可口可樂、得偉、節能瑞克和強生等知名品牌有合作設計項目。2011年，奧本大學建築、設計和建造學院任命劉教授為主管學術與研究的臨時副院長。2012年，劉教授加入北卡羅來納州立大學的設計學院。作為系主任，他主管平面設計與工業設計專業本科及研究生項目的教學和行政工作，推動了一系列企業資助的科研與設計項目，合作方包括BD醫療、博世、卡特彼勒、可口可樂、杜克大學、伊士曼化工、喬治亞太平洋GP、恆適、IBM、捷爾傑JLG、勞氏、賽仕軟體SAS、UNC醫院、安德瑪。
Prof.Tsai Lu Liu，prior to his academic career, managed new product/service designand marketing for 12 years in the toy, health care, gaming, semiconductor, and communication industries. With a user-centered approach to innovation, his teams successfully introduced several products to the international markets through comprehensive research, design, engineering, production, and marketing endeavors.
Professor Liu joined Auburn University’s Industrial Design faculty in 2004. He and his students collaborated with Broan-NuTone, Coca-Cola, DeWalt, Generac, and Johnson &Johnson on design projects in the studios. The College of Architecture, Designand Construction at Auburn University appointed Professor Liu as the interim Associate Dean for Academic Affairs and Research in 2011. In 2012, Professor Liu joined NC State University’s College of Design. As a Department Head, he provides academic and administrative leadership to the undergraduate and graduate Graphic Design and Industrial Design programs. Professor Liu has also facilitated the establishment of sponsored research/design projects with organizations such as BD Medical, Bosch Appliances, Caterpillar, Coca Cola,Duke University, Eastman Chemical, Georgia Pacific, Hanes Brands, IBM, JLG,Lowe’s, SAS Institute, UNC Hospitals, and Under Armour.
授課題目：設計行業的下一個前沿：社會公益設計
Lecture Title：The Next Frontier of Design Professions: Design for the Social Good
授課語言：英文
Language: English
摘要：
Synopsis of the Lecture:
上個世紀設計專業的重點已經從豐富視覺體驗發展到增強人們的生理、心理、行為和情感體驗。設計項目的範圍也從產品和空間設計擴展到系統和服務設計。然而，設計思維和製造的力量不僅可以為商業和政府提供巨大的創新力量，也可以為社會事業帶來巨大的創新。美國設計公司，如IDEO、FuseProject和Continuum，近年來一直與非政府組織、政府和基金會合作，將項目邊界從企業或政府擴展到社會。中國科技巨頭阿里巴巴（Alibaba）於2019年4月宣布該公司將致力於中國社會的進步的貢獻。這對設計專業來說是一個非常令人興奮和充滿希望的機會，他們可以在這些有意義的努力中發揮重要作用。這次演講將闡述這一新興的發展趨勢，並重點介紹IBM設計師和北卡羅萊納州立大學設計專業的學生開展的一個成功的合作項目，該項目發現了將要面對的挑戰，並為一個非營利組織的社會工作和慈善事業創建了設計解決方案。
The focus of design professions in the last century has evolved from the enrichment of visual experience to the enhancement of physical, psychological, behavioral, and emotional experiences of people. The scopes of design projects have also expanded from product and space to system and service designs. However, the power of design thinking and making could create tremendous innovation not only for business and governmental, but also for social endeavors. American design firms such as IDEO, Fuseproject, and Continuum, have been collaborating inrecent years with NGOs, governments, and foundations, to extend their project boundaries from corporate or governmental to social engagements. China’s techgiant, Alibaba, announced in April 2019 their grand ambition to make major contributions to the social advancement of Chinese society. This is a very exciting and promising opportunity for the design professions to play asignificant role in these meaningful endeavors. The presentation will articulate this emerging development and highlight a successful collaborative project conducted by IBM designers and North Carolina State University’s design students that discovered challenges and created design solutions for anon-profit organization’s social, philanthropic efforts.
李健杓(Kun-Pyo Lee)曾任韓國科學技術院工業設計系教授並擔任人機互動實驗室主任長達30年以上。他參與創辦了IASDR（國際設計研究協會）並任主席、曾任LG電子公司設計中心的首席設計官（CDO）。在亞洲，他是眾所周知的設計調查、用戶體驗設計以及以用戶為中心的設計領域的先驅，並贏得了設計調查協會的榮譽人物以及2015年CHI的「當地英雄」的稱號。從LG回歸韓國國家科學技術院以後，他致力於建立設計3.0下的新型設計教育範式。
Kun-Pyo Lee before joining HongKong Poly technic University, he was the Professor at the Department of Industrial Design, KAIST, South Korea and the director of the Human-Centered Interaction Design Lab for more than 30 years. He is co-founder and president emeritus of IASDR (International Association of Societies of Design Research).He also served as Chief Design Officer (Executive Vice President) of Corporate Design Center, LG Electronics. He is well known in Asia as an early pioneer in the field of design research, UX design and user-centered design, for which hewas recognized as Honorary Fellow of the Design Research Society, and LocalHero at CHI 2015. After returning back to KAIST from LG with unique experiencesin industry and academia,he has been focusing on establishing a new design education paradigm under the name of Design 3.0.
授課題目：人工智慧範式的設計教育與研究
Lecture Title：Design Education and Research for AI Paradigm
授課語言：英文
Language: English
官政能，1980年獲紐約普瑞特學院工業設計碩士學位。現任臺灣實踐大學榮譽講座教授，曾擔任該校副校長（2008-2017）。為推動臺灣更卓越的設計教育，於1992年創立工業產品設計學系，並擔任創系主任（1992-1999）。於1997年成立設計學院，並擔任創院院長（1997-2004）；其間，又創辦工業產品設計研究所，並擔任創所所長（1998-2007）。此外，亦曾擔任臺灣工業設計協會會長。其專業領域為設計策略與管理，以及設計理論與創作。經常獲邀擔任海內外知名設計競賽之評審委員，以及為數個企業擔任設計顧問。出版設計專書六本，發表設計論文、論述一百八十餘篇。
In 1980, Prof. Cheng-NengKuan earned a master’sdegree in Industrial Design (MID) from the Pratt Institute in New York.He is currently a chair professor and served as the vice president of Shih-Chien University, Taipei,Taiwan, from 2008 to 2017. With the aim of developing a more advanced design curriculum in Taiwan, he founded the Department of Industrial Design, in 1992.He served as department chair until 1999. Moreover, Cheng-Neng Kuan founded the School of Design in 1997 and had served as the dean from 1997 to 2004 and asthe founding director of the Graduate Institute of Industrial Design from 1998 to 2007. He had also held the position of the chairman of the board of Chinese Industrial Designers Association (CIDA), Taiwan. His fields of expertiseinclude design strategy and management as well as design theory and creation.Having published various books on design and over 180 research papers and articles, he is an active member of design juries in his home country and internationally.He is a consultant to major enterprises on product development and design strategy.
授課題目：設計如同書寫
Lecture Title：Design is like writing
授課語言：中文
Language: Chinese
摘要：
Synopsis of the Lecture:
設計需求:意象與意義，技術與工藝，策略與風格，結構與修辭，語境與用戶，知識與經驗，好奇與想像等等考量的交織運用;書寫亦然。設計依預期功能的繁簡程度，可以看作是一首詩、一篇散文或一部小說。設計的原創生發，可以始於創作人的獨白，也可以模擬為引起新市場用戶的期待與交談。簡言之，設計在訴說生活需求、工作服務與人性慾望的種種故事，這在科技和人文的交互流變下，被一再訴說、重新編寫，也恰似反映了創新設計的時代表徵……設計，不斷書寫著新的人類故事。
Design needs to consider intertwining and operating the following factors, like imagery and meaning, technology and crafts, strategy and style, structure and rhetoric, context and user, knowledge and experience, curiosity and imagination, etc. Design is like writing. Design can be seen as a poem, an essay, or a novel according to the complexity of the intended function. The creation and innovation of design could be started from creator’s monologue, or simulation of the expectations and conversations in order to attract new market users. In short, the design tells all kinds of stories of life needs, work services and human desires. Under mutual communication of technology and humanity, this has been told repeatedly and written again, which reflects the characterization of the innovation era. Design has constantly written new human stories.
何人可，湖南大學建築系畢業，工學碩士。1987年4月-1988年5月 丹麥皇家美術學院工業設計系訪問學者。1998年8月-1999年6月 美國北卡州立大學工業設計系訪問學者。現任教育部高等學校設計學類專業教學指導委員會副主任委員、工業設計專業教學指導分委員會主任委員、國務院學位委員會設計學科評議組成員。中國工業設計協會特邀副會長、中國機械工業教育協會工業設計學科教學委員會主任委員。中國工業設計紅星獎評委主席、德國Red Dot、IF設計獎評委；日本G-Mark設計獎評委；美國Core77設計獎評委。中組部「萬人計劃」領軍人才。
Professor Renke He, born in 1958, was educated at Hunan University in civil engineering and architecture. From 1987 to 1988, he was a visiting scholar at the Industrial Design Department of the Royal Danish Academy of Fine Arts in Copenhagen, Denmark, and, from 1998 to 1999, at North Carolina State University’s School of Design. Renke He is dean and professor of the School of Design at Hunan University in China and is also director of the Chinese Industrial Design Education Committee. Currently he holds the position of vice-chair of the China Industrial Design Association, jury of Design Awards, like Red Dot, iF, G-Mark, Core 77.
授課題目：基於地域文化的創新設計
Lecture Title：Local Culture Based Innovation
授課語言：中文
Language: Chinese
報名方式
本次講堂向公眾開放40席，採取一人一票制（包含全天聽課費、課程資料包，食宿及交通需自理）。門票設置及支付信息如下：
門票設置（在校學生全程享早鳥價）：
◇早鳥票（7月7日前，五折）：100元/張
◇普通票（7月12日前）：200元/張
1.支付方式（銀行轉帳）
戶名：浙江現代智造促進中心
帳號：1202024409900044502
開戶行：工行杭州湖濱支行
2.填寫觀眾報名信息（報名額滿即關閉表單）
*轉帳購票時請備註門票-姓名，購票後請填寫線上報名表單，工作人員將於三個工作日內以電話或簡訊形式確認報名結果，購票成功後不支持退票退款。
*購票成功者，入場時請攜帶身份證/學生證原件。
*成功提交門票開票信息者，D·WILL講堂將於第二期結束七個工作日內郵寄紙質發票。
*諮詢電話：0571-87200565 鄧老師
課程時間 | 2019年7月15日（周一）
課程地點 | 中國美術學院象山校區11號樓201
點擊 閱讀原文 查看本期講者陣容
轉載自：浙江文創設計製造業協同創新中心
撰文：孫諾亞
視覺：林衍兆
編輯：楊樹平、程文雅
審核：姚雲騅