Welcome to BYB Magazine & Happy Mid-Autumn Festival!
As ever, how to make the season feel fresh now? Check what we selected for this week...
中秋快樂！
如同往期，如何讓這個季節更加富有新鮮感呢？看看本周我們都捕獲到了哪些眼球信息.
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Exciting & New -- London Fashion Week
In a city ruled by emerging designers, September's shows are dominated by news from the establishment.
London is traditionally known for its young designers, but in recent years the success of the city's fashion week has turned it into a much more dynamic affair. The electric tension between huge powerhouses and emerging designers makes for an unpredictable week.
傳統的倫敦時裝周，廣為所知的是閃耀的年輕設計師，不過近年來，倫敦時裝周已成功地轉型為一個更有影響力的時尚大事件。傳統大牌與新銳設計的碰撞火花，讓時裝周變得難以預測。
unveils its revamped image under the artistic direction of Riccardo Tisci.
is celebrating the 10th anniversary of her brand with a triumphant return to the motherland.
makes her runway debut on Saturday, September 15 at 11 am, not as a Model, but a Designer.
（Source | Vogue）
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Everything you need to know about Daniel Zhang, Alibaba's new king
He invented Singles' Day, a gargantuan $25 billion shopping spree. Now he's got the job to conquer the e-commerce world
他創造了光棍節，一個巨大的250億美元的購物狂歡。現在他成為了阿里的國王。
Jack Ma isn’t your ordinary chairman. The 54-year-old has also starred in a Kung Fu movie alongside Jet Li and once entertained staff with songs from The Lion King. Now he’s got just one more year and after that, on September 10, 2019, Ma will pass on the reins to the man he’s been long preparing for the job: the company’s chief executive, 46-year-old Daniel Zhang.
Jack Ma不是一個尋常的老闆。54歲的他與Jet Li合拍功夫片，唱獅子王娛樂員工。現在他還有一年的時間，隨後2019年9月10日，他將正式將阿里巴巴交給培養了很多年的46歲的Daniel Zhang，現任公司CEO。
Zhang has an impressive track record. He is the mastermind behind the biggest sales bonanza on the planet - Singles』 Day, held annually on November 11. Launched in 2009, Singles』 Day is now the world’s largest retail event, topping $25 billion in sales for Alibaba alone.
張有著令人印象深刻的記錄。他是全宇宙最大購物狂歡--光棍節背後的真正智囊。每年11月11日舉辦的光棍節，早已成為了最大的零售節日，僅阿里巴巴就在一晝夜之間創造了250億美元的業績。
Zhang is a known quantity in the global business world. He’s been with the company for 11 years – and the past three years as CEO, effectively managing the firm, with Ma acting more and more as its figurehead. Under Zhang, Alibaba has switched from PC-based transactions to mobile, which now accounts for about 80 percent of entire gross merchandise volume.
張早已在全球商業界為人熟知。張加入阿里11年，3年前成為CEO,而馬則更多地作為一個標誌存在。在張的領導下，阿里巴巴成功地將商業模式從電腦在線交易轉型到了移動交易，這一塊已佔到銷售總值的80%。
Just like many Alibaba employees, Zhang sports a nickname inside the company – Xiaoyaozi, the name of a character in a Chinese martial arts novel. He reportedly has even used this nickname on his business cards.
正如阿里巴巴的其他員工，張也有一個暱稱-逍遙俠，中國武俠小說中的名字。他甚至將這個暱稱印在了名片上。
Zhang has also been developing the company’s New Retail concept, fusing physical retail and e-commerce. Alibaba’s futuristic Hema supermarkets, launched in 2015 and already buzzing in 13 cities across China, offer deliveries within half an hour when you shop in-store or on the app – no delivery slot booking needed.
張也一手主導了阿里新零售概念的推廣，結合了電子商務及線下零售 -- 阿里巴巴未來概念的盒馬超市。從2015第一家店，盒馬已在中國拓展到13個城市，無論你在線下或APP上下單，都可以在半小時內免費送貨上門，無需提前預約。
「In the world of business, the excitement never ends, the competition never ends. You must keep awake every minute; you need to keep your eyes open in your sleep. You must keep learning and innovating,」 Zhang said in an interview earlier this year. He’s already doing just that.
「商場永遠不會缺少刺激，競爭從不會結束。你必須每分鐘都保持清醒；即使在睡眠中也要保持你的眼睛睜開。你必須不斷學習，不斷創新，「之前的一個採訪中張這樣說到，他正是這樣在做的。
（Source | wired.uk.com）
Watchmaker Hublot
Swiss luxury watchmaker Hublot has opened the doors to its New Bond Street flagship this August. The brand's 91st global store, the sleek and stylish Hublot boutique covers 100 sqm across two floors. The new retail concept exemplifies the brand’s philosophy of 'The Art of Fusion'.
8月，瑞士奢華手錶製造商Hublot的New Bond Street旗艦店正式開業。這家時髦的精品店約100平米兩層高，充分體現了品牌精神「融合的藝術」。
The ground floor retail space showcases the latest product innovations including rarely limited edition timepieces as well as the 2018 novelties. A dedicated VIP suite is located on the first floor.
底層的空間陳列最新的產品，包括限量版手錶及18新款。一層設立了專享的VIP室。
The boutique, adorned with fine materials such as polished brass and grey alcantara stone, effortlessly fuse sleek and classic style with innovative technology. An interactive table allows clients to make Hublot watches appear and disappear using tactile screens. Paying tribute to the Hublot association with the Art World, both floors are adorned with 『Pop Art』 paintings inspired by the iconic Big Bang range.
亞銅裝飾及灰色alcantara石材，通過創新的技術，完美地融合在一起，體現了品牌復古經典的風格。在觸控螢幕上可以互動體驗戴上或取下手錶。為彰顯品牌藝術致敬，每層樓面都裝飾了POP藝術畫作，其靈感來自於品牌標誌性的Big Bang系列。
（Source | RETAILFOCUS）
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Fendi - Crossline
Fendi has unveiled its AW18/19 windows, entitled Cross line.
Fendi 18/19秋冬櫥窗陳列拉開帷幕，主題是越界。
Fendi, New Bond Street
The fashion collection and the windows conceptualise the idea of the contemporary woman - tough but with a romantic consciousness.
這季的商品及櫥窗將現代女性概念形象化地表現出來：強勢，卻又富於浪漫氣息。
Fendi, Rome
The display features wire mesh panels with embroidery using a number of techniques, which embody the heritage, craftsmanship and skills shown in the runway show collection.
主題陳列使用電焊網板，在其上飾以多種刺繡圖案，來凸顯那些T臺上的時裝，這些時裝融合了傳承，精巧的手工以及高超的技藝。
Fendi, Rome
（Source | RETAILFOCUS）
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Lady Gaga
Vogue Cover Photographed
by Inez and Vinoodh
Gaga gives her fans a glimpse at her new pared-down look in Vogue’s October issue. See the singer lounging in the tub wearing just a Givenchy faux-fur coat and modeling classic dresses by Chanel...
（Source | Vogue）
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Behind the Camera
Vinoodh Matadin and Inez van Lamsweerde
Inez van Lamsweerde and Vinoodh Matadin, the Dutch couple，are a fashion photographer, whose work has been featured in fashion magazines and advertising campaigns for over 25 years. They also produce independent artwork.
荷蘭夫妻攝影師組合，Inez van Lamsweerde及Vinoodh Matadin，專注於時尚領域，擔任時尚雜誌及廣告攝影已有25年的歷史。他們也創造獨立的藝術作品。
Let's see more of their works below...
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Lenny Kravitz: Low suits Michael Jackson
Low
Published on 4 Jun 2018
發布時間 2018年6月4日
Lenny Kravitz has hinted he would have liked to have given Michael Jackson his song 'Low' if he were still alive. "It's really nice and not over the top. A lot of people didn't realise it was him, and thought I was trying to sound like Michael there. But it really is him."
Lenny Kravitz表示，他會將自己的「Low」獻給Michael Jackson，如果他還活著。"這是一首完全沒有被誇大，很好聽的歌，很多人覺得我是在努力地模仿Michael, 其實並不是，這真的就是他的歌"。
Jean Baptiste Mondino, director 「I didn’t want to do music videos anymore, but then Lenny played me 「LOW」 - I fell in love with the song, the beat, and Lenny’s voice. And we did it; strong, simple, pure beat, with sexy sweat and soul…Lenny and Jas did a brilliant performance and nailed it!!! This song is a classic!!!!」
Jean Baptiste Mondino,音樂總監：「我再也不想做音樂了，直到我聽到Lenny的「LOW」--我馬上愛上了它，那節奏，Lenny的嗓音。最終我們一起完成了：強烈、純淨的律動，靈欲俱焚的性感...Lenny and Jas的表演光芒四溢，千萬不要錯過它...這首歌是個經典！「
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BEE BALM
HOW TO PLANT, GROW, AND CARE FOR BEE BALM
怎樣培育蜜蜂花
Bee balm (also called wild bergamot) is beloved in flower beds for its beautiful blooms of red, pink, purple or white, plus the fragrant foliage. Bee balm flowers attract hummingbirds, butterflies, and bees in the fall and winter. Here’s how to plant and grow bee balm in your garden!
蜜蜂花，也叫野薄荷，盛放時絢麗多彩，紅、粉、紫、白，還有芬芳的葉子，是花壇中最惹人喜愛的鮮花之一。在秋冬，蜂鳥、蝴蝶、蜜蜂都會被蜜蜂花所吸引。這裡讓我們一起看看怎樣在花壇中培育蜜蜂花吧！
PLANTING 種植
Bee balm can be planted in the spring or in the fall.
蜜蜂花可以在春季及秋季栽種。
Bee balm thrives in full sunshine.
蜜蜂花在充足的陽光中長勢興盛
Space plants 18-24 inches apart in rich, well-draining soil.
在富饒排水好的土壤中間隔18-24英寸栽種。
Bee balm needs good air circulation, otherwise it can develop mildew on its leaves.
蜜蜂花需要良好的空氣環境，否則它的葉子會發黴。
Water thoroughly.
充足的水分
CARE 照護
Keep soil evenly moist.
保持土壤均勻溼潤
Add mulch around the plants to preserve the moisture in the soil and control weeds.
植物周邊覆蓋護根，來包含土壤溼潤並控制雜草
Deadhead faded blooms to encourage the plant to re-bloom in late summer.
清理枯萎的花朵，促使其夏末再次開花
After the first frost in the fall, cut stems back to about 2 inches above the soil.
秋季第一次霜凍後，剪枝，留下高出土壤2英寸的高度
BYB為零售提供最全面的服務，包括：設計，視覺營銷，攝影，花藝和音樂設計服務。
BYB provides 360-degree services for Retail: Design, Visual Merchandising, Photography, Music Design, VOX, and Flower Arrangement.
BYB WISHES YOU A HAPPY WEEKEND!