SpaceQQ and PUPU appeared together through the QQ 20th anniversary event. We planned a short animation series to show the user about the relationship and story of these two characters can make together. This animation series were designed in about 20 seconds to suit smart devices and we tried to contain interesting stories that implied the characteristics of characters in this short duration.
While doing the ideation for this 1st episode of spaceQQ & PUPU, we thought about the memories of the childhood, putting coins in the game machine one by one to win the game. Based on the old memories we have, this episode was designed using images of arcade games in the 1980s and 1990s. When making the space scene, we have referred to side-scrolling games such as "Tengai" and "Megaman" and used the retro arcade game console as a main object to design the second half scene.
B.結構
20 seconds in animation is not a long time to show something. Nevertheless, in order to unify the tone of all stories and to strengthen the completeness of the video, I have made four steps in the video structure just like a 4-cut comic : introduction, development, turn, conclusion. And in the last scene, it did not just show the logo but add simple animation below the logo like an epilogue of the video. This kind of structure can fill the shortage of the story and shows the subject once more to improve the completeness. And in the future, all the stories of this series can be made following this structure.
動畫製作之前,我們重新定義了角色的特徵,這些特徵都包含在故事中,這樣看視頻的用戶可以很自然地熟悉這些角色。
Before making the animation, the character's characteristics were redefined again. These characteristics were included in the story so that the people who watch this video could naturally get familiar to the characters.The storyboard was made following the structure and concept which had made in advance. The story is divided into two parts: the space scene and the arcade scene. And there is a turnaround between these two scenes which makes this short video fun. In the end of the video, epilogue scene is showed below the logo which QQ continuously challenge to win the game, making the theme of 」Never Give Up" stand out.
04 角色設計 丨Character DesignSpace QQ和PUPU最開始是被做成玩具的形式,為了能在視頻中使用他們,我們需要優化一下形狀。我們用處理多邊形和簡化細節的方式進行了優化。The Space QQ and Space PUPU were first designed to make toys to we needed to optimize the shapes in order to make an animation. We optimized the characters by organizing the polygons and simplifying some details of the shape.我們也需要在視頻裡設計一個扮演反派的角色。通過聯想經常出現在遊戲和電影中的瘋狂科學家「天啟」,我們把它設計了出來。視頻裡,這些反派企鵝駕駛具有威脅性的武器攻擊QQ和PUPU。為了與Space QQ 有所區分,它被設計成深灰色,這樣可以和Space QQ 形成鮮明的對比。我們還使用紫色來點綴。We also needed to design a new character for the villain role in the video. I have designed the villain thinking of the mad scientist character of apocalypse which often appears in video games or movies. In the video, these villain penguins ride on the threatening machines to attack QQ and PUPU. In order to distinguish them from spaceQQ, it was designed in a dark gray color so their color can have contrasts with spaceQQ and we have used purple as a point color.
在製作太空戰鬥場景時,我們嘗試使它看起來像是遊戲中的一個場景。為了讓它看起來像視頻遊戲,和側滾遊戲一樣,我們限制了攝像機的移動,並且所有效果都在後期製作中使用2d FX footages完成。When we made the space battle scene, we tried to make it look like a scene in a video game. In order to make it look like a video game, the camera movement was limited like a side scroll game and all the effect was made using 2d FX footages in the post production.
動畫是讓用戶印象深刻的其中一個最有效的方法。像角色是有生命一樣讓它動起來,賦予它情感,用戶會更容易對這個角色感興趣和被它吸引。這一集展示了QQ和PUPU互動的第一個故事。這一集過後,我們將繼續分享他們的有趣故事。我們希望通過這些動畫,兩隻可愛的企鵝能成為人們長久都能記得的角色。Animation is one of the most effective way to imprint a character on people’s mind. By making the character move as it is alive and making it feel like an emotional creature, it makes it easier for people to feel interest and affection to the character. In this 1st episode, we have shown the first story of QQ and PUPU meet and interact with each other. And we are planning to keep share the interesting stories of QQ and PUPU following this episode. We hope that through these video series, our two lovely penguins will become a characters that people can remember for a long time.
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( https://isux.tencent.com/articles/qqpupuanimation01)