六支決賽團隊中，有兩支團隊來自亞洲院校，他們分別是Swiffy團隊和4oodie團隊。Swiffy團隊來自中歐國際工商學院（CEIBS），CEIBS是一所由中國政府與歐盟共同創辦的世界頂級商學院，也是亞洲有史以來唯一進入英國《金融時報》世界排名前十的商學院，曾連續六年位居亞洲第一。4oodie團隊來自香港中文大學（CUHK），CUHK是亞洲以至世界一流的高等學府，曾有3名教授和1名校長獲得過諾貝爾獎，校友銜蓋菲爾茲獎與沃爾夫數學獎得主及港大校長。
心願發動機VS吃貨遊戲平臺相比歐美團隊的方案，長期使用微信的亞洲團隊對產品更加熟悉。基於對微信的理解，他們把更多的注意力放在社交和遊戲領域。
針對微信的社交屬性，Swiffy團隊創造性的提出了Weif平臺方案。Weif平臺是一個讓人們發布「心願」的平臺。「心願」可以是即時需求、個人思想、創意等等。人們可以通過滿足別人的心願獲得回報。
在這個平臺上，用戶可以發布各種各樣的需求和想法，滿足社交娛樂的需要和個人需求。對商家而言，平臺上的各種「心願」是消費者真實的數據，利用這些數據商家可以進行更精準的營銷。對投資者而言，平臺上的各種有趣想法甚至可能變成值得投資的創意項目。
與Swiffy團隊的想法不同，4oodie團隊更注重微信、用戶和商戶的聯繫。在Poke-Foodie（口袋吃貨）平臺上，用戶可以在完成一系列食物相關的挑戰後，獲得相應獎勵和頭銜。方案設想與團購網站合作，基於用戶的偏好生成「食物地圖」。製作食物的不同「材料」標示在地圖的店鋪上，用戶只要光臨店鋪消費即可收集相應「材料」。集齊製作材料後即可獲得獎勵和頭銜。挑戰難度越高，獎勵也越豐盛。
4oodie團隊方案以遊戲的形式創造了新的O2O模式，它有效整合了用戶、微信和團購網站的資源。在提高微信用戶粘度、促進了微信支付的同時，也能為團購網站贏得更多活躍用戶，減少商戶不真實的評論。
Swiffy團隊的導師是極客幫創始人蔣濤。他是CSDN&《程式設計師》創始人，擁有超過20年軟體和網際網路工作經歷。作為全球最大的中文開發者社區CSDN創始人，他希望通過平臺整合期刊雜誌、圖書出版、電子商務、教育培訓、會展活動等多種業務，為軟體開發者和軟體開發及應用企業提供權威的、前沿的、全面的服務。多年的創業經驗和豐富的閱歷，讓蔣濤深刻理解網際網路市場的所需所好。這次蔣濤加盟Swiffy團隊，將為團隊提供投資及網際網路各方面有力的指導和支持。
4oodie團隊的導師是搜狗公司CEO王小川。他是前搜狐副總裁、CTO，曾主持開發搜狗搜尋引擎、輸入法等備受歡迎的網際網路產品。通過技術產品創新，王小川成功帶領搜狗快速成長為中國用戶量第三的網際網路公司。他認為，「複製產品的時代已經成為歷史，讀懂中國用戶才能獲得用戶」。2014年，王小川獲得了年度華人經濟領袖大獎。作為中國網際網路創新的領軍人物，王小川具備深厚紮實的技術基礎，洞悉網際網路發展趨勢。本次王小川的加盟，為團隊的技術創新和戰略布局提供深刻的指導。
3月22日，在微信全球MBA創新大賽決賽上，我們共同期待他們精彩的表現。
「We Win with WeChat--InnovateChina 2015」 has recently unveiled the pairs of four foreign finalist teams and their mentors, drawing wide attention. The two domestic teams qualified for the final should not be neglected with tremendous strength and strong mentor lineups.
CEIBS VS CUHK
Among the six finalist teams, two teams are from Asian universities. They are respectively Swiffy and 4oodie. Swiffy is from China Europe International Business School (CEIBS), a world top business school co-founded by the Chinese government and the European Union.CEIBS is the only Asian business school ranking within Top 10 by Financial Times annual global business school survey and once topped the list of Asian business schools for six consecutive years. While 4oodie is from The Chinese University of Hong Kong (CUHK), a top university in Asia and the world. CUHK's three professors and one president are Nobel Prize winners, and its alumni include winners of the Fields Medal and the Wolf Prize in Mathematics, as well as the former president of CUHK.
Wish engine VS 4oodie game platform
Compared to the European and American teams' schemes, the Asian teams which have used WeChat for long are more familiar with WeChat products. Based on their knowledge of WeChat, they pay more attention to WeChat's social and game functions.
Aiming at WeChat's social property, Swiffy has created the innovative Weif platform for people to express their 「wishes」. 「Wishes」 can be instant demands, personal thoughts, creativity, etc. People will be rewarded for satisfying others' wishes.
On this platform, users can release all sorts of demands and ideas to meet social entertainment needs and personal demands. "Wishes" on the platform are real consumer data with which merchants can be more precise in marketing. To investors, funny ideas on the platform can even become creative projects worth investment.
Unlike Swiffy, 4oodie is more concerned about the relations between WeChat and merchants. On the Poke-Foodie platform, users will get corresponding rewards and titles after completing a series of food-related challenges. 4oodie will work with group purchase website to generate a "food map" based on users' preferences. Food "ingredients" will be indicated on the shops on the food map, and users need only to buy at these shops to collect corresponding "ingredients". After collecting all ingredients, users will get rewards and titles. More difficult challenges will lead to huger rewards!
4oodie has created a new O2O model in the form of game, which effectively integrates the resources of users, WeChat and group purchase website. While increasing WeChat user viscosity and promoting WeChat payment, it will win more active users for group purchase website and reduce false comments on merchants therein.
Industrial leaders boost teamperformance
Swiffy's mentor is Jiang Tao, founder of Geekband and CSDN as well as the Programmer magazine. He has over 20 years' working experience in software and the Internet. As the founder of the world's largest online Chinese IT community--CSDN, Jiang Tao expects to integrate various businesses such as periodical & magazine, book publication, e-commerce, education & training and convention & exhibition via the platform, thus providing authoritative, cutting-edge and comprehensive service for software developers as well as software development and application enterprises. Years of entrepreneurial experience and rich life experience have earned Jiang a deep understanding of the needs and likes of the Internet market. This time, he will provide powerful support on the side of Internet and investment to Swiffy.
4oodie's mentor is Sogou CEO Wang Xiaochuan. As former senior vice president and Chief Technology Officer (CTO) of Sohu.com, he led the development of many popular Internet products such as Sogou Search Engine and Sogou Input Systems etc. Through technical innovation, he has successfully led Sogou in growing rapidly into an Internet company ranking third in China in terms of user base. Wang Xiaochuan believes that, "Gone are the times of product duplication and only those who can read Chinese users' thoughts can win them over". In 2014, Wang Xiaochuan won the 2014 Annual Chinese Business Leader Award. As a Chinese leader in Internet innovation, Wang boasts a profound and solid technical knowledge foundation, and has a deep insight into the development trends of the Internet. This time, he will join the team to provide profound instructions in technical innovation and strategic deployment.
Let's look forward to their great performance during the finals of "We Win with WeChat--InnovateChina 2015" on March 22.
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轉載時標明此文轉自中歐國際工商學院微信（CEIBS6688）