近日，有媒體對網絡上一些「大胃王」吃播浪費嚴重等行為進行了曝光，引發社會廣泛關注。
目前，多個平臺已經回應稱將加強內容審核，杜絕餐飲浪費行為，快手和抖音的回應更是衝上熱搜。
據報導，快手相關負責人表示，一旦發現用戶創作中有暴飲暴食，以假吃、催吐、宣揚量大多吃等方式博眼球的行為，將根據情節嚴重程度，給予刪除作品、關停直播、封禁帳號等處罰，「平臺堅決反對餐飲浪費，倡導勤儉節約，請大家合理膳食，杜絕浪費。」A statement that Kuaishou sent to the Global Times on Thursday said the platform will seriously deal with videos containing excessive eating and drinking, while videos that feature fake eating and vomiting will be deleted and their accounts will be shut down.記者通過抖音相關負責人也得到了同樣的表態：將嚴格管理這類行為。目前，在這些平臺上搜索「吃播」、「大胃王」等關鍵詞，都會出現「文明吃播，珍惜糧食」等提示。A spokesperson from the public relations department of the short-video platform Douyin told the Global Times on Thursday that the platform has taken measures to rectify livestreaming eating shows.
The spokesperson said that when users search for key terms such as "eating show" or "competitive eater", they will be informed to value food, and the platform will penalize those videos.
13日下午，微博平臺也作出回應，表示將對「以量大多吃、食量驚人為噱頭，以假吃催吐為手段吸引流量的視頻和直播進行限制」。Social media platforms including Douyu and Sina Weibo made similar statements, promising to strengthen content reviews.「吃播」最初流行於韓國，後在全球流行。
A big eating show, or mukbang in Korean, is an online audiovisual show in which a vlogger consumes large quantities of food while interacting with the audience. These shows originated in South Korea and have become a worldwide trend.早期的「吃播」崇尚健康飲食，與廣大網友分享美食的快樂。色香味俱全的食物，配上主播滿足的表情、咀嚼的聲音，讓很多人感覺瞬間被治癒了，甚至有人將看吃播當成一種睡前儀式。
Korea has traditionally had a food culture based on healthy eating practices and strict etiquette. This form of programming emphasizes the attractiveness of the person who prepares the food.
韓國一直以來就有基於健康飲食和嚴格禮儀的飲食文化。這種（吃播）形式的節目強調的是食物烹飪者的魅力。
後來，「吃播」傳至亞洲其他國家，越來越多的博主開始把吃東西的視頻傳至網絡。
This eating performance from South Korea has also rapidly spread its influence to other Asian countries such as Japan and China where it became popular. In China, mukbang is called "chibo", in which mukbangers make their content into short videos and vlogs and upload them onto huge social media platforms like Weibo.
這種來自韓國的飲食表演也風靡其他亞洲國家，如日本和中國。在中國被稱作「吃播」，吃播博主們會將自己的內容製作成短視頻和vlog，上傳到微博等用戶眾多的社交媒體上。
某視頻網站各類吃播節目
隨著直播行業的產業化發展，一些知名吃播博主往往可以通過平臺獲得十分可觀的經濟收入。吃播賺錢的方式多種多樣，比如虛擬禮物變現，直播平臺酬勤，以及廣告合作。
The main sources of income for mukbang hosts come from "rewards" from fans during the one to two hours of live-streaming. These are usually represented by 「flower」, 「luxury car」 or 「rocket」 icons, and then the broadcaster will share the revenue with the platforms. They can also get a signing fee from popular social media platforms or secure advertising for their shows.
在直播的一到兩個小時間，博主的主要收入來源是粉絲的「打賞」，通常以「花」、「豪車」或「火箭」的形式呈現。博主會和直播平臺分享收益。他們還可以從流行的社交媒體平臺獲得籤約費，或者穩定廣告接單。
在流量的誘惑下，「吃播」文化逐漸變了味，「吃得多」 比「吃得香」更能吸引網友眼球。
有些博主甚至在鏡頭前看似津津有味地大吃大喝，鏡頭後卻是各種剪輯卡點來掩蓋假吃、催吐等等。
有吃播在直播中「翻車」
此類畸形的吃播，不僅對主播身體有巨大的損害，更向觀眾傳遞著不健康的飲食文化。
2018年7月，韓國政府就曾宣布推出《國家肥胖管理綜合對策》，制定和規範「吃播」指導方針。
In July 2018, the South Korean government announced that it would create and regulate mukbang guidelines by launching the National Obesity Management Comprehensive Measures. It would establish guidelines for mukbang because the practice could promote binge eating and harm the public health.
每一食，便念稼穡之艱難。古人克勤克儉的生活之道，奠定了中國人勤儉節約的傳統美德。
中國以佔世界7%的耕地養活了佔世界22%的人口，把飯碗牢牢端在自己手裡，著實不易。尤其在新冠肺炎疫情的特殊時期，我們更要居安思危、未雨綢繆。
Wen Tiejun, a professor at the School of Agriculture and Rural Development at the Renmin University of China, said food waste in the past few years has been shocking, as it was once reported that the amount of food wasted in China was enough to feed 200 million people a year.
中國人民大學農業與農村發展學院溫鐵軍教授說，過去幾年食物的浪費情況令人震驚，有報導說中國浪費的食物每年足以養活2億人。
從世界範圍來看，我們也要節約糧食。今年6月份，聯合國發出警告，50年內人類可能面臨食物危機。而世界上三個最大的糧食出口國美國、巴西和印度，是受疫情影響最嚴重的國家。
In June 2020, the United Nations warned that the world is on the verge of the worst food crisis in 50 years. The world's top three grain exporters — US, Brazil and India — are also the three countries most affected by COVID-19.
小夥伴們，一起做「光碟」族吧！
編輯：唐曉敏
實習生：康喆
海報：中國日報海報工坊
參考來源：紅星新聞 新華網 CGTN 央視新聞 維基百科 Global Times
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