《新科學家》New Scientist創刊於1956年,由Reed Business Information Ltd出版發行的國際化科學雜誌,每周發刊一次(周刊)。 內容關於最近的科技發展,網站開始於1996年,登載每天的關於科技界的新聞。
《新科學家》並非是一個經過同行評議的科學雜誌,但被科學家和非科學家廣為傳閱,雜誌還經常刊登一些評論,比如氣候變化等環境問題。通常被認為是與科學美國人(SCIENTIFIC AMERICAN)齊名的大眾化高水平學術期刊。
New Scientist magazine was launched in 1956 「for all those men and women who are interested in scientific discovery, and in its industrial, commercial and social consequences」. The brand’s mission is no different today – for its consumers, New Scientist reports, explores and interprets the results of human endeavour set in the context of society and culture.
New Scientist online was launched in 1996 and now carries an archive of over 76,000 content pieces. We have developed our site to include specific channels to cater for our audience’s wide variety of interests. The website includes news and features, engaging headlines, fascinating stories and amazing facts, delivered through the latest news slots, in-depth articles, video, blogs and commenting. New Scientist explains why a development is significant as well as putting social and cultural context around it, delivering more insight than any other current affairs or science source.
We currently get around 14 million page impressions a month with over 3 million unique users (source: ABCe March 2009) and New Scientist magazine enjoys a worldwide readership of (NRS Apr 09 – Mar 10, Roy Morgan Research, Publisher’s Statement): 878,435.
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