2020 NEW ERA 新夢喚城 | 第六屆CREDAWARD頒獎盛典成功舉辦

2020 NEW ERA「新夢喚城」

暨第六屆CREDAWARD地產設計大獎·中國 頒獎盛典在上海中心隆重召開

2020【NEW ERA】

6th CHINA REAL ESTATE & DESIGN AWARD (CREDAWARD) CEREMONY

2020年，註定是將被載入史冊，不平凡的一年。正如貝聿銘大師所言：人類只是地球上的匆匆過客，唯有城市將永久存在。

2020 is destined to be unordinary year. As Mr. Ieoh Ming Pei said: The mankind is tellurian only hasty passing traveler, only the city will be permanent exist.

9月20日，全球知名傑出建築師、設計師以及城市開發者代表相聚上海之巔——上海中心，一起分享為每一座城市留下的優秀作品，相聚第六屆CREDAWARD地產設計大獎·中國頒獎盛典現場，以點亮形式攜手「新夢喚城」。

Representatives of world-renowned outstanding architects, designers and real estate developers gathered at Shanghai-Shanghai Tower on September 20 to share the outstanding works, and to celebrate 2020【NEW ERA】6th China Real Estate & Design Award Ceremony.

在特殊的防疫時期，第六屆CREDAWARD地產設計大獎·中國 將以往線下演講頒獎的形式，創新性的調整為線上演講和線下互動的形式進行評選工作。主辦方、評委團以及各位演講嘉賓都非常認真，這是一次成功的嘗試。Due to the COVID-19, 6th CREDAWARD has innovatively adjusted the past offline shortlisted project presentation to the online conference. The organizing committee, judges and the participants are taking it very seriously. This is a successful attempt.——Tonghe Xing, Honorary Chairman of the Judging Committee今年Online線上是非常特殊的，但是全體評委在3月就收到了地建師寄來的評委手冊、入圍作品項目手冊，這讓我們有充足的時間提前認真看每個項目。最終，我們經過線上評審和評委團線下充分討論和投票，產生了本屆金銀獎項目。這是一次新的且成功的嘗試。同時，今年也是第一年我們產生了三位聯席主席，這也是個新的方法，一個新的開始。Online conference is special, but all the judges have received the judge manual and the shortlisted project manual from the organizing committee. This gave us enough time to review each project carefully in advance. Finally, the Annual Gold and Silver Award Winners came out after presentation and full judging discussion and voting. This is a new and successful attempt. Meanwhile, this year is also the first year we have produced three co-chairs. It is also a new method, and a new beginning.——Albert Chan, Co-chair of the Judging Committee

今年因為線上演講評選形式，全球化的感受更深刻了。來自英國倫敦、泰國、新加坡、美國紐約、美國洛杉磯、美國舊金山、中國香港、中國臺灣等世界不同國家和地區的建築師/設計師在同一時間上線進行項目演講，也真正反映出了大獎是一個非常高水準的行業交流的舞臺。

——評委 陰傑

This year, because of the online conference format, the globalization has become more profound. Architects and designers from American, Thailand, Britain, Singapore, and other different countries all over the world went online to give project speeches at the same time. It really reflects that CREDAWARD has become a high-level stage for industry exchanges.——Jerry Yin, Judge of CREDAWARD

第六屆CREDAWARD地產設計大獎·中國，產生442份優秀獎作品，獲獎項目類型分別為：高端住宅、居住示範區、長租公寓、城市再生項目、商業綜合體、大型商業中心、購物中心、產業園、企業總部、會展中心、旅遊度假區、度假酒店、餐廳、城市公園、生態景觀、私人獨棟等。

There are 442 Merit Award Winners for 6th CREDAWARD, project categories including: high-end residence, demonstration area, long-term rented flat, urban renewal, mixed-use, large-scale commercial center, shopping mall, industrial park, headquarters, exhibition, tourist resort, hotel, restaurant, city park, ecological landscape, private residence, etc.

第六屆CREDAWARD地產設計大獎·中國 優秀獎-公建項目

6th CREDAWARD Merit Award-Public Building Project

今年大獎的作品數量再次有了提升。但從今年的項目來看，也有一定的特別度和差異度。公建板塊還是有很多優秀的作品；住宅、室內板塊隨著這幾年產品的標準化或國家政策原因，項目越來越同質化，水平都很高很接近；但在差異化和創新度方面還有比較大的提升空間。隨著大獎每一年的舉辦，我相信明年會有更多優秀的項目。同時也希望在產品種類、產品風格和對客戶的研究上會有更大的深入度、差異度，希望未來湧現出不同種類、方向、領域，更有代表性的項目！
There is a rise in the number of shortlisted projects this year again. But judging from the projects, there is also a certain degree of specialty and difference. A large number of excellent projects came out in public building. For the residential and interior, projects are quite good but become more and more homogeneous due to the standardization of projects or the policies. There is more space for improvement in differentiation and creativity. I believe there will be more excellent projects next year. It is expected that the depth and difference will be increased in project category, project style and research on clients. I hope more representative projects in different categories, fields and directions will emerge in the future.——Zhaohui Jia, Co-chairs of the Judging Committee

第六屆CREDAWARD地產設計大獎·中國 優秀獎-居住項目

6th CREDAWARD Merit Award-Residential Project

今年總體居住大區的平均水平挺高，但是示範區項目雷同的比較多，創新性略少。希望我們可以共同努力，能夠呈現出更多創新、有意思的項目。
The average level of residential projects is quite high, but the projects of demonstration area are still similar and lack of creativity. I hope that through our joint efforts, more interesting and creative projects will emerge.——Zhaoqiang Zhang, Judge of CREDAWARD

第六屆CREDAWARD地產設計大獎·中國 優秀獎-景觀設計

6th CREDAWARD Merit Award-Landscape Design

今年的景觀項目很精彩，有非常多的好作品，有些作品有時間跨度，有些是大區已經建成的。實際上我更願意看到這一類項目：實景呈現，並且把材料、工藝，現場的客戶感受和體驗呈現得比較完整，這是我覺得今後的一個方向。

——評委 祝崢

Landscape projects are outstanding this year. Some projects are very good while some projects cover a large span of time, of which some parts have been built. Actually, I would like to see more projects which the real scene is presented, and the material, process and experience of customer are presented in a relatively complete way. I think it is a tendency in the future.——Zheng Zhu, Judge of CREDAWARD

第六屆CREDAWARD地產設計大獎·中國 優秀獎-室內設計

6th CREDAWARD Merit Award-Interior Design

設計僅僅從形象出發，沒有更深入的文化底蘊內涵來支撐，就易導致有些設計非常眼熟，無法打動人心。所以，我們的原創性要基於自身的土地特性基因、歷史人文等等，這是設計師要在未來更加努力去生根，去創作的地方。
If a design only starts with image and doesn’t have deep culture profoundness to support, it tends to look very familiar and can’t be touching. So, our originality has to be based on our characteristic gene, history and culture. That is where designers try hard to take root and create works in the future.——Chunling Zhang, Judge of CREDAWARD

第六屆CREDAWARD地產設計大獎·中國 優秀獎-照明設計

6th CREDAWARD Merit Award-Lighting Design

照明設計作為CREDAWARD地產設計大獎·中國的一個重要組成部分，參賽作品一年比一年多，代表了當代中國城市更新、公共建築及室內設計照明的整體水平，共同促進行業發展。雖然獎項少，但也充分體現評委團對照明設計行業尊重與重視。
Lighting design, as an important part of CREDAWARD, has more and more entries these years. They represent the whole level of urban renewal, public building, interior design and lighting design in contemporary China. Though lighting design accounts for less awards, it fully reflect judges』 respect and importance on lighting industry.——Yi Qian, Judge of CREDAWARD

第六屆CREDAWARD地產設計大獎·中國

優秀獎業主代表榮譽時刻

6th CREDAWARD Merit Award-Representative of Developer

第六屆CREDAWARD地產設計大獎·中國，公建項目、居住項目、景觀設計、室內設計分別10金10銀。獲獎單位分別來自：

美國，日本，荷蘭，澳大利亞，德國，英國，義大利，法國，新加坡，泰國，中國北京，中國上海，中國杭州，中國成都，中國重慶，中國廣州，中國深圳，中國香港，中國臺灣。

6th CREDAWARD has 10 Gold and 10 Silver Award Winners for each residential projects, public building, landscape design, and interior design. The winnersare from America, Japan, Netherlands, Australia, Germany, Britain, Italy, France, Singapore, Thailand, Beijing (China),  Shanghai (China), Hangzhou (China), Chengdu (China), Chongqing (China), Guangzhou (China), Shenzhen (China), Hong Kong (China), Taiwan (China).

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Silver Award-Public Building Project

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Silver Award-Residential Project

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Silver Award-Landscape Design

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Silver Award-Interior Design

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Silver Award-Lighting Design

也許有些人認為「商業建築」同博物館，文化中心，或甚是教育建築相比，多了一些銅錢味，少了一些「比格」。「太商業了」往往成了評判一個建築的貶義詞。其實不然。商業建築是真正為主流群體打造的建築，是「小眾「的擴展面，即」大眾「建築。由於受眾面廣大，就意味著建築需要很強的前瞻性以及市場定位，也需要魄力並與時俱進的決斷並深度了解消費者的消費習慣和真實需求，這些方面都考慮到是很難的，需要很多時間的磨練並且不斷復盤總結和改進。好的商業建築才是建築中的極品。我們希望與地產、設計行業裡的各方力量一起，將當下有些單調的城市重新塑造成更具個性和美學吸引力的生活空間。也許我們做的事就像「一石投湖」，但我相信越來越多的人會看到漣漪中的美麗。

Compared with museums, cultural centers and even educational architecture, commercial architecture is likely to be less posh and lack of style. 'Too commercial' tends to be a negative phrase to judge a certain architecture. In fact, it is not true. Commercial architecture is designed for the mainstream group. They are public architecture, which are the extension for the minority.

As it faces a wide audience, it means that the architects need to be proactive and have accurate market positioning. They need to be vigorous and keep up-to-date to make a decision. They need to know the consumption habits and real demands of customers. It is difficult to take all into consideration, so it takes more time to practice and keep reflecting, summary and make improvement. An excellent commercial architecture is a real masterwork.

We hope to re-build the monotonous cities into living spaces with more characteristics and aesthetic attraction through the efforts from real estate and design industry. Perhaps what we are doing cannot make the difference, but I believe more and more people can see it.——Fang Fang, Overseas Secretary General of the Judging Committee

評委證書授予

Award Ceremony of Judge Certificates

CREDAWARD地產設計大獎·中國，遵循大獎的基本評價標準：堅持建築審美、環境優先、客戶體驗、兼顧經濟效益。

評價考量範圍參考依據：

◆項目設計更具有積極的創新性、原創性、文化傳承的體現；

◆項目雅俗共賞、對行業審美趨勢具有引領作用；

◆項目功能合理，具有時代性及獨特性特徵；

◆項目水準對城市及周邊環境提升產生積極作用；

◆項目對行業可持續發展起到引領作用；

◆項目在當下甚至將來都具有一定的學習典範作用；

◆項目設計品質與成本兼顧，對產品價值提升產生積極影響。

CREDAWARD adheres to the evaluation standards of architectural aesthetics, environment protection, user experience and economic benefits, spread and commend cutting-edge design concepts for the Gold Award projects. 

Reference of Evaluation Scope:

◆The project should be more positively innovative, original and cultural;

◆The project has a leading role in the aesthetic trend of the industry;

◆The function of the project is reasonable, with the epochal and unique character；

◆The project should be important positive impact of the project on the surrounding/local society;

◆The project has a profound effect on the sustainable development of industry;

◆The project has a certain role model for learning now and even in the future;

◆The quality and cost of project design should be considered,  the design should have a positive impact on the improvement of product value.

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Public Building Project

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Residential Project

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Planning Design

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Landscape Design

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Interior Design

第六屆CREDAWARD地產設計大獎·中國

6th CREDAWARD Gold Award-Lighting Design

第六屆CREDAWARD地產設計大獎·中國跟往年比，優秀的作品越來越多，無論是從公建、居住、景觀、室內，作品質量、成熟度越來越高，作品數量和質量在國際上我認為都是具有獨創性。同時，本屆大獎的評選形式也非常新穎，發生非常大的變化。2月開始，執行評委團積極商議疫情之下的獎項評選形式。最終，今年我們採用的是全新的、全行業的、全網絡的在線評選直播形式，線上和線下同時進行。入圍作品嘉賓線上演講，線下7個評審室21個評委全部小範圍集中在線聽取作品分享，效率非常高。評委嚴謹認真討論並投票，最終評選出本屆金銀獎、優秀獎項目。新冠疫情還未結束，我們的生活還要繼續，大獎評選終於圓滿結束，頒獎典禮雖延期卻又隆重召開。9月20日，我們在上海中心舉辦的線下小範圍頒獎典禮，我們邀請優秀作品的建築師、設計師們一起見面，一起分享業內作品成果，促進建築設計和地產行業更好的發展。希望CREDAWARD地產設計大獎·中國和建築行業在評委團及各地產建築師們共同努力下越辦越好！

Compared with the previous years, more and more outstanding projects emerged in the 6th CREDAWARD. Whether it is from public building, residence, landscape, interior, the quality and maturity of works are getting higher and higher, and I think all the above are original.

Meanwhile, the judging method has changed a lot. A novel judging method was adopted. The executive judges had a discussion on the judging method since February. Finally, a brand-new online conference was live broadcast via all the media to all the industry. The guests gave a speech on the shortlisted projects online while 21 judges divided into 7 groups to review the project separately offline, which proved to be an efficient way. Finally, all the Gold, Silver and Merit awards were selected after the rigorous and strict discussion of the Judges.

Though COVID-9 is not over yet, our life needs to go on. The award has come to a perfect end. The ceremony was postponed, the award ceremony is held with great pomp and solemnity.

Representatives of world-renowned outstanding architects, designers and real estate developers gathered on September 20 to share the outstanding works, and promote the better development of architectural design and real estate industry.

We hope that CREDAWARD and architecture industry will become better and better through the joint efforts of judges and all the architects.——Xiaojuan Zhu, Co-chair of the Judging Committee

兩萬五千年前，上古穴居而野處，洞穴可避風雪；

一萬六千年前，家是群居幽谷，帳外星辰日出，帳內繁衍生息；

六千年前，家是一方茅草，建築雛形初顯現；

四千年前，家是木木相依，比茅屋更具有實用性的木屋出現了，早期的城市也出現了；

八百年前，家是青瓦白牆，城市的概念越來越清晰；

一百年前，家是胡同巷弄，北京的四合院，上海的十裡洋場，南京的巷弄裡，天津的小洋樓……

三十年前，家是鋼筋水泥，大片的高樓大廈拔地而起，城市的繁華霓虹由你們在打造。

（文自網絡）

Twenty-five thousand years ago, a home was an ancient cave where human sheltered from tough weather;

Sixteen thousand years ago, a home was a tent where human lived in group, and they lived in nature and carry life on from generation to generation; 

Six thousand years ago, a home was a thatched hut which presented the prototype of a building;

Four thousand years ago, a home was a wooden hut which was more practical than a thatched one, meanwhile an early city began to appear;

Eight hundred years ago, a home was a cottage made of the blue tile and white wall, meanwhile the concept of the city became clearer and clearer;

One hundred years ago, a home was an alley featured with diverse styles, such as, Siheyuan in Beijing, ShiLiYangChang in Shanghai, the alleys in Nanjing, the little Western-style mansions in Tianjin...

Thirty years ago, a home was a building made of steel and concrete, meanwhile numerous high-rise buildings rose from the ground and thriving cities were built.

評審證書授予

Award Ceremony of Jury Certificates

顧建平，上海中心大廈總經理

對第六屆CREDAWARD地產設計大獎·中國 頒獎典禮在上海中心大廈舉辦，表示熱烈祝賀

Jianping Gu, General Manager of Shanghai Tower

Warm congratulations to the 6th CREDAWARD Ceremony held in Shanghai Tower

感謝全體嘉賓，出席2020 NEW ERA「新夢喚城」暨第六屆CREDAWARD地產設計大獎·中國頒獎盛典。

Thanks to all the guests for attending the 2020 NEW ERA ——6th China Real Estate & Design Award Ceremony.

榮耀時刻回顧

頒獎盛典照片直播

第七屆CREDAWARD地產設計大獎·中國

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