一直以來，有不少賣家的亞馬遜店鋪被封，難道是因為被別人投訴嗎？封店不外乎一下幾個原因是：第一，品牌侵權；第二，外觀侵權；第三，貨物存在嚴重質量問題。或者是自己的操作踩了亞馬遜的紅線。據相關機構統計，被封店鋪，原因都是侵權造成的。
那如何才能進行自我保護呢？答案是申請外觀專利。
1、同一個產品有不同的logo算侵權嗎？如果別人有申請外觀專利，還是會算侵權。如果你的產品有美國專利，你不要一看到人家就投訴，你要看看他是不是走的FBA，如果是，等他銷量好的時候再考慮如何去整頓此事。
做亞馬遜，主要是產品方面要有主動權。
2、若發現有人專門半夜跟賣你的產品，如何整治？
答：建議你可以半夜搞個一元秒殺，可以把庫存設置為2個。不知道他是不是跟著你的價格走的，如果不是那就有點麻煩，你下次把你的產品換下顏色。如果他沒發現，全部發錯貨，貨不對板很容易封店，也夠他喝一壺的！
做好Listing可能會阿貓阿狗都出來搶，沒做好時壓根沒人搭理。投訴了，趕走一批又來一批。如果沒備案，就不能說是你的，亞馬遜也不會太當回事的。諸如此類事件亞馬遜是肯定嚴管的，品牌侵權是第一大重罪，否則中國亞馬遜市場會被這批人搞得雞犬不寧。
1.未付款訂單的催款模板。（請根據產品自身特點對描述內容進行修改）
Dear xxx
We have got your order of XXXXXX。 But it seemsthat the order is still unpaid. If there’s anything I can help with the price,size, etc., please feel free to contact me. After the payment is confirmed, Iwill process the order and ship it out as soon as possible. Thanks!
2.查看到買家付款完成的訂單後，給買家發送訂單確認郵件並且告知預計發貨時間。
Hi, xxx,
Thank you for your payment for orders xxxxxxx. We will be dispatching these itemswithin the next 3 days. If you have any questions or problems, contact usdirectly for help.
3.填寫了發貨通知後告知買家當前狀況，（訂單號、發貨單號、運輸方式和發貨日期）。
Hello, xxx,
We are happy to tell you we have dispatched your order! You can track itsprogress with the following tracking number: xxxxxx
You can also track the delivery of your order yourself here:
www.xxxxx.com.It usually takes about 30 days for your order arrive, but as this is theshopping season, the logistics companies are very busy and some orders may takeslightly longer to arrive.
If you have any questions or problems, contact us directly for help.
4.超過5天還未更新物流信息，讓買家再等待。
Dear xxx,
As we all know, it’s the busiest part of the shopping season and the logisticscompanies are running at maximum capacity.
Your delivery information has not been updated yet, but don’t worry- we will let you know as soon as an update is available.
Thank you for your patience!
5.貨物退回，換物流方式重新給買家發貨，並延長收貨時間。
Hello, xxx,
Due to the overwhelming demand for logistics this shopping season, the originaldispatch has failed.
Don’t worry! We have already dispatched your orderwith a different logistics company. You can track the new delivery of yourorder here:
www.xxxxx.com.We have also extended the time period for you to confirm delivery.
If you have any questions or problems, contact us directly for help.
6.長時間在途，確認是否收到貨物，減少買家未收到的擔憂。
Hello, xxx,
If you haven’t received your order yet, please don’t worry. We just checked the tracking information and it’s on its way!
Don’t worry about your money or your purchase either – if you do not receive your package, we will resend your order, oryou can apply for a full refund.
If you have any questions or problems, contact us directly for help.
7.距離確認收貨超時還有1周，依然未妥投，告知買家物流的大致情況，並且告知買家會給他延長收貨時間，請買家不要提交糾紛。
Hello, xxx,
We have checked the tracking information and found your package is still intransit. This is due to the overwhelming demand for logistics this shoppingseason.
We have also extended the time period for you to confirm delivery.
If you have any questions or problems, please contact us directly forassistance, rather than submitting a refund request. We aim to solve allproblems as quickly as possible!
Thanks!
8.客戶投訴產品質量有問題(表示歉意，並願意配合解決問題，承諾下次購買能給予折扣)，請根據訂單實際情況進行更改。
Dear xxx
I am very sorry to hear about that. Since I did carefully check the order andthe package to make sure everything was in good condition? Before shipping itout, I suppose that the damage might have happened during the transportation.But I’m still very sorry for the inconvenience this has brought you. Iguarantee that I will give you more discounts to make this up next time you buyfrom us. Thanks for your understanding.
9.貨物斷貨，推薦類似產品。（建議大家及時把斷貨的商品進行下架）。
Dear xxx,
We are very sorry that item you ordered is out of stock at the moment. I willcontact the factory to see when it will be available again. I would like torecommend some other items of similar styles. Hope you like them too. You canclick on the following link to check them out XXXXXX. If there’s anything I canhelp with, please feel free to contact us. Thanks!
10.折扣產品推薦。
Dear xxx,
Thanks for your message. Well, if you buy both of the XXXX items, we can offeryou a XXX % discount. Once we confirm your payment, we will ship out the itemsfor you in time.
Please feel free to contact us if you have any further questions.
Thanks & Best regards!
11.買家議價（填寫希望買家購買的件數和您所能提供的折扣）。
Dear xxx:
Thank you for taking interests in our item. I’m afraid we can’t offer you thatlow price you bargained as the price we offer has been carefully calculated andour profit margin is already very limited.
However, we can offer you a XXX %discount if you purchase more than XXXXpieces in one order. If you have anyfurther questions, please let me know.
Thanks!
12.向買家推薦新品(聖誕節/新年等節日暢銷產品推薦)。
Dear xxx,
As Christmas/New year/…… is coming, we found XXXXXXXXXX has a large potentialmarket. Many customers are buying them for resale on eBay or in their retailstores because of its high profit margin. We have a large stock of XXXXXXXX.Please click the following link to check them out XXXXXXXXXX. If you order morethan 10 pieces in one order, you can enjoy a wholesale price of XXX.
Thanks.
13.貨物在海關。
Hello, xxx,
We have checked the tracking information and found your package has now arrivedat your country’s customs agency.
Please let us know as soon as your order arrives at your delivery address.
If your package experiences any delays at customs, please contact them toresolve any problems.
Thanks!
14.貨物已經處於籤收狀態，提醒買家進行確認收貨並且給予好評。
Hello, xxx,
The tracking information shows that you have received your order!
Please makesure your items have arrived in good condition and then confirm satisfactorydelivery.
If you are satisfied with your purchase and our service, we will greatlyappreciate it if you give us a five-star feedback and leave positive commentson your experience with us!
If you have any questions or problems, please contact us directly forassistance, rather than submitting a refund request. We aim to solve allproblems as quickly as possible!
Thanks!
好的溝通能減少很多與買家之間不必要的糾紛， 我們需要很好的利用我們的溝通方式，結合我們客觀的優質產品和服務，大力提升交易量以及買家的回頭率。
以上模板僅供參考，請結合具體訂單和情況進行修改使用。