Very期待,每日一篇!
I KNOW WHY THE CAGED BRID ZOOMS.
Chagrin Valley Times
Cartoon of the Week – 04/23/2020
So often people are working hard at the wrong thing. Working on the right thing is probably more important than working hard.
– Caterina Fake, Entrepreneur
很多時候人們努力在錯的事,
努力在對的事很可能比努力還重要。
– 卡特琳娜·菲克(企業家)
卡特琳娜·菲克(1969- ) 是美國企業家,圖片分享網路相簿Flickr 的創辦人、手工藝品買賣網站Etsy 的董事長,她也在矽谷從事天使投資,曾被《時代》雜誌列為年度百大影響力人物。
你會付高價喝一杯 「道德」咖啡嗎?你知道什麼是「道德」咖啡嗎?它在原來「公平貿易」咖啡的基礎上更重視咖啡豆的來源以及種植者的收入。根據聯合國統計的數據顯示,目前在很多西方國家,匠人咖啡十分流行,這也證明越來越多的人們願意為「道德」咖啡買單。本期將帶你了解「道德」咖啡。
Paying more for ethical coffee
付高價喝一杯「道德」咖啡Do you like to start your day with
a cup of joe? Well, you wouldn’t be alone. Millions of people from all over the world
brew a cup of coffee first thing in the morning, or at any time of day, for that matter. Do you make it yourself, using
instant coffee? Or, if you are a coffee
connoisseur, perhaps you use freshly
ground beans. Do you take it
straight? With
a dash of milk? Or maybe even some
chocolate sprinkles? Or, failing all of that, maybe you』d rather pay a
barista in a cafe to
whip one
up for you.Cafes are everywhere these days, offering as many varieties of coffee as there are ways to have it served. And this leads to a range of prices, from cheap
grab-and-go coffee, to the ultra-expensive
artisanal coffee. However, an increasing number of Western consumers are happy to pay a little over the odds for their cup in order to ensure that it comes from an
ethically produced and
sustainable source.At The Attendant, a cafe in east London, staff attempt to make customers aware of the story of the beans that they are drinking and the impact they are having by choosing to drink ethically. For a start, it can make
coffee farmers up to three-and-a-half times better off, according to figures from the UN’s World Intellectual Property Organisation (Wipo). Ryan de Oliveria, The Attendant's co-founder and chief executive, says the extra income allows farmers and their families to have a better quality of life. It also makes investing or reinvesting in their business possible.Wipo’s figures show smarter
processing, branding and marketing make a huge difference to the
growers and their communities. Technology now means that the beans can be tracked all the way from the farm to the cup. The research shows that for a
pound (454g) of beans going to a supermarket, the export price is $1.45. Most of this goes to the farmer. The price almost doubles when the beans are headed for large western coffee chains. But farmers exporting their beans to artisanal cafes make over $5 per pound. That's because the coffee
aficionados who frequent these places are happy to pay more.It seems that it’s a win-win situation for the farmers, cafes and consumers. So much so that more established coffee businesses are
jumping on the band wagon by buying up artisanal rivals who have already embraced this way of doing things. If that’s the case, then the future of coffee production looks a little fairer for all. And that’s something that should get anyone up on the right side of bed.
詞彙a cup of joe 咖啡
brew 煮(咖啡)
instant coffee 速溶咖啡
connoisseur 行家
ground(grind 的過去式和過去分詞)磨碎
beans(咖啡)豆
straight 不摻加其他東西的,純的
a dash of milk 一點兒牛奶
chocolate sprinkles (灑在咖啡上的)巧克力粉
barista 咖啡廳服務員
whip (one) up 做(一杯咖啡)
grab-and-go 「拿上就走」,外帶
artisanal coffee 匠人咖啡
ethically 有道德地
sustainable 可持續的,能長期維持的
coffee farmer 咖啡農場主
process 加工、處理方法
grower 種植戶
pound 磅(重量單位,1磅約等於454 克)
aficionado 酷愛…的人
jump on the band wagon 跟風,隨大流
測驗與練習1. Why are an increasing number of Western customers happy to pay more for their coffee?2. What do cafes like The Attendant try to make customers aware of?3. In what way can famers use the extra income from artisanal cafes?4. How much does an exported pound of coffee pay the farmer when it's going to a supermarket, large coffee chain or artisanal cafe?5. True or false: More established coffee businesses do not care about this new trend.
2. 請在不參考課文的情況下完成下列練習。選擇一個意思合適的單詞填入句子的空格處。1. You must be hungry! Would you like me to ______ a sandwich for you?impact win-win whip up dash2. You can’t keep working at this pace. It’s not ______. You』ll be ill before long.sustainable artisanal ethically aficionado3. John is a real wine ______. He knows regions, dates and flavours. I never knew there was so much to know about it!brew fuss connoisseur impact4. £600 for a pair of shoes?! That’s expensive. I think you may have paid ______ there.cheap as chips on the right side of bed jump on the band wagon over the odds5. We take half each. I get a little and you get a little! It’s a ______ situation!cheap as chips ethically win-win over the odds
答案1. Why are an increasing number of Western customers happy to pay more for their coffee?
They are happy to pay in order to ensure that it comes from an ethically produced and sustainable source.2. What do cafes like The Attendant try to make customers aware of?
They attempt to make customers aware of the story of the beans that they are drinking and the impact they are having by choosing to drink ethically.3. In what way can famers use the extra income from artisanal cafes?
They can have a better quality of life for their families, and the possibility of investing or reinvesting in their business.4. How much does the Wipo research show an exported pound of coffee pays the farmer when it's going to a supermarket, large coffee chain or artisanal cafe?
The research shows that per pound a farmer makes $1.45 when exporting to a supermarket, $2.89 when exporting to a coffee chain and $5.14 when exporting to an artisanal cafe.5. True or false: More established coffee businesses do not care about this new trend.
False. More established coffee businesses are jumping on the band wagon by buying up artisanal rivals who have already embraced this way of doing things.2. 請在不參考課文的情況下完成下列練習。選擇一個意思合適的單詞填入句子的空格處。1. You must be hungry! Would you like me to
whip up a sandwich for you?2. You can’t keep working at this pace. It’s not
sustainable. You』ll be ill before long.3. John is a real wine
connoisseur. He knows regions, dates and flavours. I never knew there was so much to know about it!4. £600 for a pair of shoes?! That’s expensive. I think you may have paid
over the odds there.5. We take half each. I get a little and you get a little! It’s a
win-win situation!
來源:BBC
可可愛愛!大提提讀睡前故事
<公路強盜大老鼠>
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有假的哲學家嗎?
原文:You are really a philosopher.
原譯:你真是一個哲學家。
在一定的情況下原譯也可以成立,即對方真的是一名哲學家。不過原句是一個常用的口語體句子,跟哲學家沒有什麼關係。原譯的問題也在於忽略了英漢「對等詞」詞義的不對等的情況,認定philosophy就是「哲學」。
作為一門學科,philosophy相當於「哲學」,但是philosophy的意思比「哲學」要廣,也許不像「哲學」那麼「重」;可以是principle(基本原理)的意思,如the philosophy of law是「法學原理」之意(不能譯做「法律哲學」,在漢語中「哲學」被認為是「自然科學和社會科學的綜合」);也可以是view(觀點)的意思,如:He holds a personal philosophy about that problem.(他對該問題有自己個人的見解。)而moral philosophy 相當於「倫理學」。A man without philosophy中的philosophy的意思是stoicism(達觀),因而指「沒有明確生活目的或人生觀的人」(也可譯做「沒有人生哲學」)。
同源的動詞 philosophize也有類似的意思,除了「進行哲理推究」外,還可以有「自己思索想道理」、「想通(某事)」之意,如:Her speech caused him to philosophize that perhaps life is not so terrible after all.(她的話使他想開了,也許生活並不那麼糟糕。)
同樣,形容詞philosophical除了表示「哲學的」、「富有哲理性的」之外,也有「達觀的」、「豁達的」之意, 如:She was quite philosophical about her failure in the driving test.(她對自己未能通過駕駛考試沒有太放在心上。)原句中的philosopher也應從這一意思去考慮,並按照漢語習慣譯成動詞,因此全句可譯為:你可真想得開。
今天你尋寶了嗎?和 「睡眠」 有關的英語詞組
每當假期過後,人們都希望能延長假期中慵懶的時光,繼續放鬆一下。每年的1月3日是 「睡眠節 The Festival of Sleep」。良好的睡眠會能讓人一整天都精神抖擻,充滿幹勁兒。通過做六道小題,學習和 「睡眠」 有關的英語表達。
1. If you know something really well and are able to do it easily you can say this.
a) I can do it on my sleep.
b) I can do it while I sleep.
c) I can do it in my sleep.
d) I can do it during my sleep.
2. In the evening, I’m so tired I usually ______ in front of the TV.
a) drop on
b) drop in
c) drop off
d) drop out
3. You don’t have to decide now. Why don’t you ______ before you make your final decision.
a) take a sleep
b) sleep on it
c) go to sleep
d) have a sleep
4. On Saturday morning I like to stay in bed and have a ______.
a) lie-off
b) lie-at
c) lie-on
d) lie-in
5. Which expression means to sleep really well?
a) sleep like a cat
b) sleep like a log
c) sleep like a stone
d) sleep like the ocean
6. I’m exhausted, last night I ______.
a) didn’t sleep a wink
b) slept like a bat
c) didn’t toss and turn at all
d) slept really well
尋寶:答案在本期文章1或文章2的留言裡。
國際:BBC,VOA,CNN,科學美國人,讀者文摘,時代周刊,紐約時報、商業周刊等網絡視聽讀資源。國內:chinadaily.com.cn,hjenglish.com,kekenet.com,enfamily.cn,okread.info,dailyenglishquote.com,qq.com,163.com,...僅供學習交流參考,未用作商業用途。如對本公眾號發布的文章存有異議,歡迎留言告知,編輯將在24小時內回復處理。